Automotive
What role do dealerships play for today's car buyers?
The one each customer wants.
Today’s car buyers have done their homework and want to be in the driver’s seat. They’re looking for custom and connected retail experiences that let them shop and service according to their preferences. For more than 75 years, we’ve helped leading automotive brands engage with customers in ways that recognize and respect their needs. From digitally empowered retail environments to personalized owner programs, our solutions create real connections that build customers for life.
ELEVATING THE CUSTOMER JOURNEY
Automotive retailing is becoming more complex and connected every day. You need a partner with the experience to understand how these changes will affect your customers and dealers, as well as the ability to provide solutions that address those needs.
Our unique offering of automotive solutions works together to create memorable and impactful moments throughout the customer journey. Whether it’s a welcoming retail environment, digital solutions that inform and delight, ownership connections that drive loyalty and retention, or audit solutions that ensure everything is working as it should, we can help you achieve the customer experience and measurable results you’re looking for.
Automotive Clients
"DCI is extremely responsive. They're very fast to come up with innovative solutions that address our business needs. They put a lot of effort into understanding our brand and building relationships to provide that personal touch."
LEADING AUTOMOTIVE MANUFACTURER
Brand Partnerships and Experiential Marketing Manager
AUTOMOTIVE GALLERY
By the Numbers
4,100 FACILITIES NATIONWIDE
The DCI audit team compiled a comprehensive profile of every GM service facility as part of General Motors' "Reinventing the Service Lane" initiative.
1.8 MILLION PRINT READERS
More individuals read Subaru Drive magazine, a custom owner lifestyle publication produced by DCI, than many leading US magazines.
100K+ ACTIVATIONS MONTHLY
We helped Subaru build a team of passionate owner advocates that engage prospects across the country, building brand awareness and stimulating sales.
DCI IS ANSWERING THE QUESTIONS OF AUTOMOTIVE
The automotive industry is changing at an unprecedented pace. Whether it’s creating a connection between online and in-store interactions, supporting the sales and service of EVs, or meeting the needs of increasingly diverse and dynamic customers, we’re thinking about the things that are probably on your mind too.
What are the biggest challenges facing automotive retailers today?
Jane Horner, VP Account Strategy
Why is custom content so important for the automotive industry?
Megan Bungeroth, Editorial Director
How does DCI Marketing address challenges for retailers?
Chad Brodsko, Director of Digital Strategy